Since the 1990s, oh yes I researched this, Essie has grown to become one of the most well-known brands worldwide. Since I stick my toe (more like half my body) into the beauty community every once in a while, I have ended up with a few bottles of my own. Unfortunately my swatching does not do these colors justice, but since I have six different colors and I didn't want to paint my nails and have four piggies feel left out, I had to settle on this display. Essie is not my favorite brand, but it is still damn good. My favorite for the warmer months has to be 'Absolutely Shore', a very milky mint green, and for the fall/winter months 'Bahama Mama' is an essential. To be completely honest, I only bought two of these full price and the others are from TjMaxx or Marshalls. Great place to find discounted Essies! What are your favorite colors? I'd love to add to my collection.